About

Frank Vasquez – President

Position: Founder and President
Certifications: ISA Certified Arborist, ASCA Member, Qualified Applicator License (QAL)

Experience: With over 30 years as an experienced business owner and over a decade of experience in the tree care industry, Frank has managed projects for high-profile clients such as PG&E, SLAC, and various property management companies. His leadership ensures that our projects are executed efficiently and to the highest standards. Frank’s ability to build and maintain strong relationships with our clients is one of his greatest strengths. His professionalism and dedication to customer satisfaction have earned the trust and loyalty of our clients, leading to repeat business and positive referrals. His experience working with high-profile clients ensures that we meet and exceed their expectations.

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Frankie Vasquez – Safety Director and Associate Arborist

Position: Safety Director/Field Supervisor/Associate Arborist
Certifications: ISA Certified Arborist

Overview: With over 7 years in the tree business, Frankie is responsible for developing, implementing, and maintaining safety programs and protocols to ensure the safety of all employees and compliance with regulatory standards. Frankie also oversees the day-to-day operations of field crews, ensuring that tree care projects are completed safely, efficiently, and to a high standard of quality. He is an integral part of our company due to his exceptional customer relations skills, which play a pivotal role in our success. With a keen understanding of client needs and preferences, Frankie ensures that our customers receive personalized attention and solutions tailored to their specific requirements.

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Jordan Vasquez – Head of Marketing and Communications

Overview: Jordan is responsible for developing and executing strategic marketing and communication plans to promote our tree company’s services, enhance brand visibility, and engage with customers. This role involves managing Vasquez Arbor Care’s public image, website administration, overseeing marketing campaigns, and coordinating communication efforts across various platforms. Jordan plays a pivotal role in shaping our brand identity and driving our market presence. Jordan’s leadership in overseeing the creation of compelling marketing collateral, managing media relations, and orchestrating promotional events ensures that our messaging remains consistent and resonates with our audience.

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Ruth Vasquez – Office Director

Position: Office Director

Overview: With over 25 years of experience as a business owner and office manager, Ruth is a key and integral part of our company. Ruth oversees the administrative functions of our tree company, ensuring smooth operations, efficient processes, and effective support to field and management staff. This role involves managing office staff, coordinating with other departments, and implementing policies to optimize office operations. Moreover, Ruth’s role extends beyond administrative duties; she serves as a central point of contact for staff, facilitating effective communication and fostering a positive work environment. Her dedication and reliability make her an invaluable asset, supporting our team and contributing significantly to the overall success and cohesion of our company.

Jonathan Cardenas – Senior Arborist

Position: Senior Arborist
Certifications: ISA Certified Arborist, TRAQ Certified

Experience: Jonathan brings over 25 years of expertise in the tree care industry, which is crucial to our company’s success. His extensive knowledge ensures that all projects are executed with the highest standards of quality and safety. Jonathan’s ability to diagnose tree health issues, recommend appropriate treatments, and implement best practices in arboriculture not only enhances the longevity and beauty of our clients’ landscapes but also builds trust and satisfaction. His leadership and mentorship foster a skilled team, driving continuous improvement and innovation in our services. Jonathan’s contributions are instrumental in maintaining our reputation for excellence in the tree care industry.

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Miguel Nava – Lead Foreman

Position: Lead Foreman

Overview: Miguel is responsible for overseeing field operations, managing work crews, ensuring safety protocols are followed, and ensuring that tree care projects are completed efficiently and to the highest quality standards. This role requires strong leadership, technical expertise in arboriculture, and excellent problem-solving skills.